Milk Bar Bakery | Fast Company – January 29, 2018

The second-ever Goop conference did not kick off, as the first one did, with a singing bowl gong or a hyped entrance by its leader Gwyneth Paltrow or even by the “God-like” sound of her mother Blythe Danner’s voice over the loudspeakers. Instead, it began with a group sound meditation of “binaural beats” and “sacred acoustics.”

Perched on a stage in New York City’s South Street Seaport, a serene white-haired healer by the name of Karen Newell instructed 600 attendees to close their eyes and “follow their heart’s center.” The crowd was led through three vocal oms, at which point a wave of ominous orchestral music–the kind you might hear right before Dracula descends on his prey–overwhelmed the room. (read more)